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2025 Nest Market Report

2025 Nest Market Report

The 2025 real estate year in the Upstate proved that our local market remains a powerhouse of growth and resilience. While national trends showed signs of cooling, the upstate saw a 3.6% increase in average sales prices, reaching $397,792. Buyer demand remained high throughout the year, with total sales across the region jumping 8.6% compared to 2024.

This year’s data highlights a "normalizing" market. While inventory has risen to provide buyers with more breathing room, sellers continue to benefit from steady demand and rising home values. Whether you are looking at the suburban growth in Simpsonville, the luxury shifts in Downtown Greenville, or the emerging markets in Travelers Rest and Fountain Inn, this report provides the hyper-local data you need to navigate the year ahead.

Key Upstate Insights at a Glance:

  • Greenville MSA: Total sales reached 17,841, reflecting a strong 8.6% year-over-year increase.
  • Downtown Greenville: The average sales price climbed to $823,320, a significant 9.3% jump from the previous year.
  • Simpsonville: Remained a high-demand hub with 1,596 total sales and a steady 4.9% increase in average sales price.
  • Travelers Rest: Experienced a massive 22.3% surge in total sales, signaling its status as one of the region's fastest-growing areas.
  • Anderson & Spartanburg: Both regions saw double-digit growth in total volume, with Anderson's average sales price rising 22.1% to $331,944.

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